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Corporate Wellness : Health Promotion Program – Objectives

Goals are broad-based statements about what the health promotion program is expected to do.  The goal of the health promotion program is to enhance the health of the individual and the corporation. Goals like mission statements provide direction in a health promotion program.    Objectives...

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Corporate Wellness : Health Promotion Program – Developing Goals and Objectives.

Posted by Corporate Wellness | Posted in Corporate Wellness, Wellness Programs | Posted on 11-07-2010

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Develop objectives and objectives

Goals are general guidelines that explain what you want to achieve. Goals define strategies or steps to take to attain the identified goal.

A wellness program should have a “destination”. Use the results of your surveys and your wellness committee’s mission statement as guides. Consider these ideas –  

• Focus on making medical information and learning resources readily available to staff

• Focus on group activities so employees can work together to support and encourage healthier life choices

• Develop a health promotion program that is visible to both workforce and to your patrons

• Focus on written policies and guidelines

• Be sure to set goals for your health promotion program.

Review Guidelines for Writing Goals.

Wellness Program Goals Should be

Specific – A goal is specific when it provides a description of what’ll be accomplished. It will state exactly what the organization intends to accomplish.

It ought to be written so that it can be easily and clearly communicated. A specific goal will make it easier for those writing objectives and action plans to address the following questions –  

• Who’s to be involved?

• What is to be accomplished?

• Where is it to be done?

• When’s it to be done?

Measurable – A goal is measurable when it is quantifiable.  To determine when your goal is measurable, ask questions like – Exactly how much? Exactly how many? Exactly how will I know when it is accomplished?

Attainable – You can attain most any goal you set when you plan your steps wisely and establish a time frame that permits you to carry out those steps. Objectives that may have seemed far away and out of reach eventually move closer and become attainable.

Realistic – Realistic, means “do-able.” the goal needs to be realistic for your business and where the business is at the moment.

A goal to take out all the high fat items in the vending machine might not be realistic for your business right now; a better goal would be to substitute some chips, candy bars and pies for pretzels, yogurt and dried fruit.

Timely – Lastly, a goal must have a timeframe –  for next week, in three months, by age 35. It must have a beginning and ending point. It should also have some intermediate points at which progress can be analyzed.

Limiting the time in which a goal should be accomplished helps to focus effort toward its achievement. When you don’t set a time, the commitment is too vague. It tends not to happen because you feel you can start at any time. Without a time limit, there’s no urgency to start taking action now.

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