Corporate Wellness : Health Promotion Program – Obtaining Management Support.
Posted by Corporate Wellness | Posted in Corporate Wellness, Wellness Programs | Posted on 08-07-2010
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Support from executive management is essential to building a successful wellness program! Visible executive management support is one of the most crucial factors in the success of a worksite Health Promotion Program.
Executive management executives are responsible for making sure that the company meets its goals. They can provide additional assistance by assisting you to link your Health Promotion Program goals to company outcomes, thereby positioning Health Promotion Program as a fundamental part of the company.
It’s crucial that you develop support and excitement for the health promotion program from all levels of the organization including upper management, mid-level management, and grass-root employees.
The challenge for any Wellness Program coordinator is convincing executive management about the potential value of Wellness Program to the company and conceptualizing how wellness programs can impact the company in a meaningful manner.
The American Journal of Health Promotion is a great resource to assist you with obtaining convincing information on the benefits of a Health Promotion Program.
Health Promotion Program support from senior level management can come in many different ways –
• Involvement in the planning process
• Distribution of funding for the health promotion program
• Support for time given to the wellness program
• Participation in wellness events
• Leadership by management, such as the distribution of a letter of support for the wellness program.
• Download a sample letter requesting executive management support. (http – //www.ibx.com/pdfs/custom/workplace_wellness/corporation_tools/sr_mgt_support.doc)
• Flexibility of staff member schedules to accommodate wellness activities